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December 9, 2017

Identifying opportunities in colour cosmetics in Asia

Colour Cosmetics, the Fastest-Growing Category in Asia As of 2016, colour cosmetics is the fastest-growing category among beauty products in Asia, registering 7% growth (current, fixed 2016 exchange rate). Despite the cooling economy in top sales markets China, Japan and South Korea, Asian consumers’ love and obsession for colour cosmetics continued to grow strong, thanks […]

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December 10, 2017

Lips Shout Louder

Special effects are taking centre stage when it comes to the lip category… but for daytime wear convenience is king A matte lip in a bold or nude shade has been a staple ‘look’ for online make-up aficionados for the past few years. However, while brands such as Burberry (Liquid Lip Velvet) and Rimmel London […]

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December 11, 2017

Numbers and trends in the colour cosmetics Market in Brazil

According to the survey “Beauty Habits” carried out in March 2017 by Mintel in Brazil, 45% of the surveyed women have reported to apply their make-up at the last stage of their beauty routine before leaving home. It could mean that women look for the longest effect possible, or fear ruining their make-up if applied […]

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December 14, 2017

Spring/Summer 2018 – A new Chromatic Grammar

Spring Summer 2018 emerges with A New Grammar, which challenges and rethinks standard classifications. Why the change? There is a mood of discontent and unrest in the air. We are in a period of shifting powers. Even as globalism and technology are bringing us closer together, there is a fresh backlash of protectionism, nationalism, and […]

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December 14, 2017

The Growth of Colour Cosmetics Market in Chile

By Silvia Lourenço The colour cosmetics segment in Chile has been going through a sound growth over the last years. According to the “Colour Cosmetics – Latin America – 2017” research by, the country, which currently holds a population slightly bigger than 18 million people, will experience growth in this segment in the next years. […]

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